Introducing the Longhorn Feast

Hawksmoor turns 20 this year. Which is both exciting and mildly terrifying. We’ve been thinking about how best to mark it.

We’ve considered doing something wildly PR-able. Possibly gimmicky. Maybe even just dropping our prices to something quite ridiculous and calling it a celebration.
But none of that really felt like us.

So, we asked a simpler question: what actually matters to us?

The answer was obvious. The farmers we work with, the food on your plate, and the principles that got us here in the first place.

Which brings us back to where we started. Introducing the latest update to our à la carte menu, The Longhorn Feast.

First and foremost, because it tastes incredible. No, really.  

When Hawksmoor opened in 2006, every steak we served came from a single herd of Longhorn cattle in North Yorkshire, looked after by a very passionate farmer. We’ve worked with many brilliant farmers since, but Longhorn has always been close to our hearts.  

Native breeds like Longhorn grow more slowly and live longer. That extra time creates depth of flavour and proper texture. Rich, savoury, deeply beefy steaks that stand up beautifully to fire. 

But it’s also about supporting the farmers who raise these animals. 

We’re working with the Rare Breeds Survival Trust and the Longhorn Cattle Society to help shine a light on this remarkable breed. If we want native cattle like Longhorn in our fields, they need a real purpose and a place on your menus. 

This Longhorn launch also quietly kicks off something new for us. 

Over the coming year, we’ll be celebrating 20 Years of Proper Farming, telling the stories of the farmers behind our food and the next generation who’ll shape the next twenty years. 

There’s also been a noticeable shift recently in how many people are taking an interest in farming. Perhaps thanks to Jeremy Clarkson discovering that farming is considerably harder than shouting about cars (who knew?!), or the rise of young farming content creators showing what life on the land actually looks like. Either way, we think that’s a very good thing. 

Because if we want incredible food on our plates, and a healthy countryside full of wildlife, insects, birds and animals, we need farmers who are supported to do things the right way. 

So as well as celebrating the last twenty years, spotlighting the heroic farmers we ork with, we also want to shine a light on the young farmers carrying that work forward. 

More on that soon.  

But for now, thanks for your support so far, and we hope you enjoy our new Longhorn feast.